bison

After Getting Buffaloed, Bison Business Learned Marketing Lessons

Meat and poultry processors seeking lessons in diversification need look no further than the U.S. bison business.

Twenty-five years ago, the bison business looked like a giant pyramid scheme. Prices for live animals escalated dramatically in the 1990’s as ranchers competed to build their herds with the limited number of animals available. By 1999, prices for breeding stock had reached unsustainable heights, with the grand champion breeding bull selling for $101,000 at the National Bison Association’s annual Gold Trophy sale.

A Truly Grounded Approach to Meat Processing

A Truly Grounded Approach to Meat Processing

One of the newest developments in meat processing is a thousand years old.

Field harvesting is steadily growing in popularity as producers and processors alike recognize this method's advantages in terms of humane animal handling and meat quality. For many ranchers, field harvesting is integral to a “one bad day” approach to animal husbandry… providing the animal with a quality, pasture-raised life, followed by one bad day at harvest time.